Canada Post
Stamp your style
Canada Post isn’t part of Gen Z’s daily life, but what better way to change that than through thrifting, a pastime that blends sustainability with self-expression? Introducing Thrift Box, a subscription that delivers secondhand fashion tailored to your style. By dressing Renaissance nudes in thrifted pieces, it connects timeless art to timeless style and brings new life to pre-loved clothing.
Thrift Box Packaging
OOH
A 3D seat extends from
The Birth of Venus shell, inviting commuters to sit while generating buzz through the merge of art, fashion, and function.
Social Media
This campaign humorously
engages the audience by
undressing Michelangelo
for social media.
Account Manager: Vartika Jaiswal
Art Director: Cailey Bisgould
Copywriter : Ayushi Patel
